Team
Executive producer -
Senior Producer -
Arun Thappa
Lokesh Sharma
Creative producer -
Liju Kochimachan
Hanoch John Samuel
Neal massey
Murali Panchapakeshan
Manager -
Sarika Sabharwal
Assistant Manager -
Naveen
At Discovery Network, I oversaw the projects ensuring outstanding creative content solutions from concept to execution. Work covered CG, 2D/ 3D animations, motion graphics and live- action.
Demo reel
Key contributions: Creative producer for projects including Discovery Channel, Animal Planet, Travel and Living, Investigation Discovery, and Discovery Turbo, plus social media brand promotion.
I brought ideas to life, crafting and influencing the creative, driving the team to deliver the innovative, ambitious, integrated output and ensuring the quality of work, and oversee the production process.
Day-to-day, I was responsible for Ideating and allocating workload, scheduling, briefing studios, and controlling the external workflows ensuring a clear exchange of information and documentation across different studios.
My role involved leading, managing, and motivating cross-functional teams, plus monitoring studio performance, production team and deliverables.
I also quoted and pitched new ideas and acted as the principal link and led conversations between the production team and marketing team.
I devised and executed strategies for band identity and show’s promotion, always working closely with marketing team and providing key support to the production team.
PROCESS
Brief - This was the first step of research, where I watched the show to understand the subject and read the brief.
Research - The next step was researching the subject, medium, and other creatives
Ideate - During this step I worked on 2-3 ideas and shared them with the team.
Iterate - Once receiving the feed back from the team, one Idea would be finalized and iterations were made.
Pitch - The idea was then pitched to the marketing team and received their feedback.
Iterate - This was the last step before the production of the promos, where final changes were made.
Production / Launch - The production process would involve working with studios and designers to create a promotion of 20 - 60 seconder in 12-15 days.
Awards received while working for Discovery Network